Category: Revenue Operations
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The role of AI in the RevOps framework
What are the four primary functions of RevOps: Operations: As in the name, The Operations function within Revenue Operations (RevOps) is crucial in ensuring your Go-To-Market (GTM) teams work together painlessly to drive revenue growth. The primary objective of this function is to standardize and optimize the go-to-market (GTM) processes across these teams. By aligning…
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The Role of Pre-sales Engineer in the Saas Sales Process
This post is for Saas Companies that sell to three of the four primary target markets. I will use the following definitions of a target market. The business-to-consumer (B2C) model involves the direct provision of products and services from a business to consumers, who are the end-users of these offerings. Marketing efforts are directed toward…
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The Deal Desk
Deal Desk Definition: A deal desk is a centralized team or function within a company that supports and facilitates the sales process, particularly regarding complex or large deals. The primary role of a deal desk is to streamline and manage the administrative, financial, and legal aspects of a deal, ensuring that it aligns with company…
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The rise of RevTech bloat.
The changes in how buyers buy and sellers sell have led to unprecedented growth in tools to support the customer journey from “Awareness to Advocacy,” we now have hundreds if not thousands of new tools available for a company to use. In addition, growth in RevTech AI tools has also increased, with apps such as…
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Office Politics and RevOps
RevOps is a “team role,” not a solo role. As a leader in RevOps, you need to grow your ability to negotiate continuously, influence, engage, convince and persuade effectively to get things done. I was taught that “Management is the art of getting things done through others.” So what has that to do with Office…